Head Marketing - Business Mobility
We are seeking to recruit a high quality Marketing professional to head the marketing and branding function of a new and unique SBU for a consumer & technology world leader.
Our client is the worlds leading mobile telecom company with undisputed market leadership. As a part of the dynamics of this evolving industry, the company is currently transforming itself into a major entity in the Internet space. As their consumer increasingly moves to the data and services space on the internet, they will create the connectivity and offerings to keep them engaged.
The company has created a separate entity to focus on the future growth area of Business Mobility which will focus on Enterprise Services in a Mobile world. This position therefore provides a great opportunity to work in "start-up" mode with one of the top 10 global brands. You get to create with all the backing and very little binding.
The role
This is a highly visible role and is tasked with positioning the product portfolio in the Indian market for successful sales growth and market penetration by developing and executing integrated marketing programs. Your responsibilities will include corporate customer marketing and trade event activities, business lead generation and management through advertising, BTL activities and retail programs as well as marketing for small and medium sized enterprises. You will be expected to establish the company as the trusted expert and leading provider of business mobility bybuilding brand awareness and creating meaning, relevance and credibility in the business space through an end to end story. You will execute integrated launch and lifecycle initiatives to sustain sales through the product/solution/services lifetime.
Your Profile
The ideal profile would be a premier institute MBA with 8-10 yrs of post qualification experience of corporate customer marketing in IT /Technology solutions or devices. Exposure to SME and channels would be a definite advantage.
Location
Gurgaon (Delhi)
Response Form
If your profile suits the above position and you would like to be considered for the role, please mail us a detailed resume to deepti@edgeindia.com. Alternatively you could mention your particulars in brief in the form below and we will revert to you.